Insight: In India, gift-giving drives drug makers’ marketing: shower Indian doctors with gifts, posh junkets abroad, and cash payments disguised as consultancy or other types of fees

By Frederik JoelvingPosted 2012/09/17 at 7:20 am EDT MUMBAI, Sep. 17, 2012 (Reuters) — Sales representatives for Abbott Laboratories Inc’s Indian subsidiaries know what it takes to get a doctor to prescribe the drugs they market: a coffee maker, perhaps,… Read More ›